Tuesday, 2 April 2019

5 On-Page SEO Tips to Rank Your Website #1 on Google



Are you new to SEO and want to rank your website page #1 on google?

Well, why not? Every blogger wants to rank their website on the front page of google search result page (SERP). Our SEO services helps feature your website on top of the rankings in search engine. 

Google’s ranking algorithm has over 100 variables that it keeps on updating throughout a year.

 5 On Page SEO Tips To Rank Your Page On Search Engine.

1. Focus On Your Content

The first and foremost thing which every blogger should focus on, is to write a thorough SEO optimized content for blog.

You know that google has this update called hummingbird. With hummingbird, websites who write article on different subjects won’t do good as well as the sites which are focusing on one particular niche.

You have to provide a well SEO optimized content and at the same time, your article should be in detail, providing all necessary information’s which readers are seeking for.

 2. Optimize your title tag and meta description

Have you ever done a google search, and noticed that every time you search, you find a link on the top which appears in blue color and little description below the link.

That blue color link is called title tag and that description is called meta description.Now just think in this way, if you search for a phrase ‘fat loss diet’ and you don’t see the word ‘fat loss diet’ neither in title tag or in the meta description.

Are you going to click on the results?

Off Course not, because you didn’t got a result you’re searching for.

That’s because google track who’s clicking on what listing, and they’ve learned that when a keyword is in the listing, that same keyword you’re searching for, google automatically boost up those pages which contain a keyword and also have more click through.

So, it is very important to write the keyword in title tag and meta description. 

 3. Build internal linking

Internal linking is very important factor for SEO and google ranking. But many website owners not using it correctly.

Internal linking are the links in a page which point to other pages within the website. It increases the user interface on website and also one of the important factor for decreasing the bounce rate.You should keep these things in mind when building internal link for website: Link to those articles which you think are necessary for readers.

When providing an internal links, keep in mind that you should not give links to the focus keywords on other pages.

Don’t use terms like “click here” or “read more” for internal linking. Don’t put too much internal link within a post. Too much internal linking irritates the readers. 

4. Use H1, H2 and H3 tags

You can’t just simply write an article and post in on your website. This is not good for user experience and also affects your SEO.

When formatting a post or page, keep these things in mind:

Use H1 tags for title of your post
Use H2 tags for the main heading of your post
Use H3 tags for bullet points
Use Bold or Italic fonts for some special points
Use font color and size that is easy to read

When formatting a post for your website, think according to reader’s point of view. What the reader wants from this post and you’ll get some ideas for formatting your post in a more unique way. 

5. Optimize your page speed

Google has many times said that page speed is one of the most important factor for google ranking and yet many website owners don’t optimize their website. 

You know, whenever you search something on google, it (google) shows those pages first whose loading speed is less than 4 sec. So, make sure that your page speed is accurate and load in less time.

To check your page speed, use Page Speed Insight from google. It is free to use and helps in improving the speed of your website. 


SEO is an important factor in determining the traffic to your website. SEO helps in getting your website better ranked in the search results page. The higher a website ranks on a search results page, the more traffic it gains. Our team of SEO specialists are always ahead of these shifts, monitoring and adapting to every update to maintain top-ten rankings for our clients, making us the best SEO company in Lucknow.

Friday, 23 March 2018

Ways to bump up the Blog Traffic using Social Media Platforms

Social Media Platforms

Social Media Marketing has variant tools that can help you promote your blogs in a jiffy. Social Media Platforms like Twitter, Facebook. Instagram, LinkedIn, YouTube, and more makes your blog’s reach to a level way higher. The best advantage of this Digital era is that most of the social media platforms and their marketing is free. Look at these amazing key points to increase the blog traffic with simple social media marketing.

  • Publish & Promote Your Blog On ALL Social Media Platforms

For reaching all kinds of audiences, you should definitely post your blog on every social media platform. This results in drastic increase on your blog reach. Moreover, you can also automate your work for posting that might reduce your publishing time on variant social media platform.

  • Link To Your Blog From Every Social Media Platform

Never forget to add the blog URL on your variant Social Media Platforms. For instance, you can add it onto your Facebook as a post altogether, YouTube Channel’s description, and so on.

  •  You Can Automate Cross-Profile Publishing

Handling all the social media platforms is yet another challenge faced by marketers. Automating your posts for every platform suitable for your blog using variant tools which can automatically publish your links to the blogs can reduce your work to a great extent.

  •  Promote Your Blog Through Widgets Provided By Social Media Sites

Many Social Media Sites provide Social tools and Widgets that can help you promote your profile and give your content a lot of exposure. Make sure to use them to increase your blog reach.

Monday, 19 February 2018

The Six Prerequisites for any SEO Brief

For any agency, the creation of SEO is pivotal. This process helps the agency in devising the best possible strategy and gives the security of having an agreed set of objectives they have to meet. Any SEO creation requires 6 major elements to make clear to the agency. Here is a quick overview of the key essentials of any SEO brief:
-The Objectives: This head briefly defines the SEO goals and how do you wish to plan to measure them.
-The Brand: This describes the overview of the brand, what sets it apart and where do you see it going in the future.
-The Target Audience: Selecting and analyzing your Target Audience and deciding who do you wish to connect with, is an essential part of creating the SEO.
-The Competitors: The brands you need to stay ahead of and the ones you want to catch up/overtake.
-The Budget: Your current budget and whether you expect this to increase or decrease over time.
-The SEO History: This head describes everything you have (or haven’t) done with SEO up until now.
Creation of SEO Brief is an important deal for any agency. Clarifying these points isn’t only for your agency’s benefit, it’s for yours too. Consider them and make your SEO Brief an effective one.

Wednesday, 31 January 2018

Why is Online Marketing important?


In today’s dynamic world, there are several potential business outlets and there are more number of strategies and approaches to boost your business, out of which Online Marketing is the most important key because most of your audiences are adherent to the Internet. People in today’s scenario don’t purchase a product unless they research about it on the company’s website and read the reviews. Henceforth it is a mandatory function to have a online presence for your business to flourish. Following are the key reason to bring up your business ONLINE: 

1) Gateway for small business
Online marketing is the most effective measure for the people who want to establish themselves with a relatively small budget, it is a crucial way to choose your market and expose your company’s services to the people who are interested in your services and products and help you gain more social interaction.

2) Two way communication platform

Internet has given you the lead to develop relationships with your consumers by interacting with them that is contrary with the traditional media tools such as prints, advertisements and radio where you are just exposed to the message. Internet allows people to interact and contact you and know more information regarding your business. They share their reviews about the services offered and it becomes a trustful asset for other people who are looking for the same services.

3) Helps to position yourself

Out of all the important aspects to achieve, one is the need to develop a strong market reputation which is infallible. If a company gains the trust and confidence of their consumers, it will surely achieve success. With a good reputation and brand name, you can differentiate your business with other strong competitors and play over it.

4) Consumers can reach you 24*7 

Internet is a platform that runs all the time, and the people who are looking for your business can easily contact you anytime anywhere. You can perform an effective marketing campaign that goes all day when it runs on your website and various social media handles, so that your consumers don’t have to wait until the business hours to contact you.

See more at: http://www.bdeveloper.com

Sunday, 3 December 2017

5 SEO Mistakes To Avoid


SEO is fast emerging as the most persuasive marketing tool in the world. Such has its popularity surged recently, that it is almost impossible for any business to stay on top for long. Search engines have also evolved in such a way with time that there a number of factors that can adversely affect your website ranking.

Here are 5 mistakes that can make your website SEO resistant:

Duplicate content

Search engines primarily strive to provide usability and value to their customers. So, how does Google distinguish between hundreds of websites providing the same content?

One of the criteria is content genuinity. Original and valuable content that educates its users are more preferred by search engines over ripped-off content. 
Keep your content genuine and original in order to surge forward in search rankings.

 Bad Links

Yes, we are talking about the 404 page not found error. If this is the case with your website, then it is already affecting your rankings and reputation. Therefore, fix your website and do not just remove the bad links. One such simple online tool is Google Webmasters to fix these broken links.

Social Media absence

Brands with impactful social outreach on Facebook, Twitter, Google+ and Instagram are highly ranked by Google. Additionally, likes, shares and comments also play a vital role in the SEO of your website.

Wrong or excessive keywords

Google ranking is mostly about choosing the right keywords. It is utterly important here to recognize what your customers might be searching online. But, also make sure not to include very specific or long-tail keywords. Do a thorough research for keyword picking before beginning with SEO.

Also, don’t try to incorporate too many keywords (keyword stuffing) in your website. Rather than acting as a catalyst for your SEO, it will end up spamming your website.

 Unresponsive to mobile devices

With the number of mobile searches overtaking desktop searches on Google, it is important that your website offers a fast and user-friendly mobile experience if you want your website to rank higher on Google.

Therefore, ensure a mobile optimized site with fast page-load speed for Google to entertain you.

The term ‘Digital marketing’ today encompasses SEO and its practices. It is also interwoven with many other factors like number of visitors on-page, bounce rate, lead generation, etc. It is hence very important to deter these SEO mistakes so that your website features high on search engines.


See more at-   http://www.bdeveloper.com/

Sunday, 23 July 2017

How to increase site speed on WordPress like a pro


User experience has been the foremost factor in the age of the internet. You can build a  great website with the exact functionalities that your customers search online, but if your website takes time to load, then your customers won’t stick around.
As mobile phones outrace desktop searches, people do not expect websites to take time to load.
Long gone are the times of sitting tight 10 seconds for a site to load. Due to this, Google started considering page loading speeds as a ranking factor.
Therefore, to stay at Google’s top spot, WordPress users need to know precisely what they can do to enhance their own website speed.
Some of you may already be using Rainmaker platform to load your website quickly. Be that as it may, including promotion scripts, highlighted pictures, following codes, 301 redirects, and so forth will slow down your website loading speed.
Here are six basic tips that we prescribe since we use them ourselves to significantly accelerate the Search Engine Journal (SEJ) loading time.
  1. Choose a content delivery network
A content delivery network (CDN) is a group of servers that connect website pages and other information such as area of the client, origin of the web pages and its server.
Bloggers using WordPress who want to improve their site speed can look online for tools that can improve their site speed. There are numerous CDNs online that speeds up the  performance of your site and optimizes it for efficiency on any device.
Most of them also protect your website from crawlers and bots.
  1. Compress your images
Another effective way to reduce page-load time and increase site speed is by compressing your images. A CDN will help with this, but it doesn’t take care of 100 percent of the job. There are several different plug-ins that allow you to compress both new and old images on your blog. You can instantly compress images without affecting their quality, regardless of their size. This also ensures safety & security of your files.
  1. Prevent  pop-ups
Of course you want to build your audience and get more customers, but be careful. Many website pages today contain some type of third-party script that either runs advertisements for revenue or uses pop-ups to promote conversion. It’s not possible to completely get rid of them, but you can limit their performance and strictly let it perform its intended task.
The trick is to first identify the third-party scripts that run on your site, where they come from, and how they impact your blog. There are dozens of online tools available which can monitor and identify scripts on your website. You can do the same assessment for pop-ups on your blog as well.
  1. Install Caching plugins
Caching plug-ins send a static version of your WordPress blogs to users and readers. This substantially reduces your page load time, almost by half.
Plugins are easy to install and remove. What is even more better is that WordPress also supports many plugins that gets rid of any latency in page-load time. You just need to find which one is best for you.
However, tons of plug-ins can also make your site slow. Hence, it is important to review plugins that you have installed in the past, but presently do not offer you any beneficial functionality. We also highly recommend to constantly update your plugins so that not only does your pages load quickly, but also for that additional security.
  1. Media Optimization
Even after compressing pictures, running scripts and caches, sometimes the numerous different types of media slow down the loading time of web pages. All the internal fixes might still have no effect on the loading time of media pages like Instagram, Twitter, Youtube, etc. Start optimizing your media pages with online tools. Even the infographics from other sources need to be optimized for a better user-experience.
As an ever increasing number of individuals switch to cell phones to access the web, it is imperative to optimize your blog to be read on mobile devices and minimize page-load time.
Keep in mind, bounce rates increase when your page-load time is slow, which affects your overall ranking on search engines. Additionally, your content gets wasted too, as your visitor might go to your competitor’s website’s content.

Friday, 26 May 2017

What do they mean by a “Good Website”?


Owning a website is quite like inviting multiple people at your home. From its style to layout and content, a good website will have a solid design along with interactive development for a great first impression on potential clients. Quality content also determines what kind of user experience does your website provide. We shed some light on the important features of web designing.
Content
Relevant and genuine content is the foremost requirement of a good website. But a great website’s content should not only answer the visitor’s question but also exceed their expectations. A well thought-out content aids in SEO and ultimately bringing in higher traffic and sales. It is imperative that your website answers to your reader’s queries and that too, in the easiest possible way.
Engagement and Promotion
Improvise on ways to promote your website and it’s products and services. The most popular methods include social media platforms and email marketing.
Social media is a need because of user connectivity and building trust. Use Google Analytics for obtaining demographic information. If your viewers are professional in their approach, publish articles and updates on LinkedIn and Google+.
Also, have email newsletters that invite visitors to browse your newly launched products, seasonal sales, new content and more. However, forgetting email marketing due to social media marketing is a mistake, remember, email marketing can target a very wide audience with the exact personalized message you want.
SEO
Beauty requires attention! There is no point in making a good website if users are unable to able to find it. This is where Search engine optimization is so crucial for users to find relevant services and products quickly, and with all the competition out there, it is advisable to carry out SEO on a regular basis. Be mindful of the title tags, meta descriptions, headers, and keywords so that users can reach you easily and engage with your services. However, SEO is a constantly evolving field that requires regular updates and strategies for maintaining top rankings. Perform regular SEO audits in order to track rankings, USPs for your business and opportunities for growth.
Layout
A dysfunctional or confusing layout will lead your visitors to immediately leave your website for your competitors, who might be offering more user friendly interface and a lucid design. In today’s time-bound world, convenience and ease-of-use is everything. In order to cater to our time-crunched society, make sure that all links work properly and your website is easy to navigate.
Tracking ProgressTracking progress monthly or time-to-time helps you to measure results and understand your strong points. As mentioned earlier, Google Analytics allows you to see your website visitors, how long they stay on certain pages, and what information or services are they here for. This can help you measure your progress and understand your buyer persona. You can effectively formulate strategies and implement new measures to attract more customers on your website.
In the end, it is wise to view your website from your user’s point of view. Rather than suave features that you know about, try inducing functionality that users can notice and your website will surely feature as a “good website”.
- See more at:-  http://www.bdeveloper.com/