Friday 23 March 2018

Ways to bump up the Blog Traffic using Social Media Platforms

Social Media Platforms

Social Media Marketing has variant tools that can help you promote your blogs in a jiffy. Social Media Platforms like Twitter, Facebook. Instagram, LinkedIn, YouTube, and more makes your blog’s reach to a level way higher. The best advantage of this Digital era is that most of the social media platforms and their marketing is free. Look at these amazing key points to increase the blog traffic with simple social media marketing.

  • Publish & Promote Your Blog On ALL Social Media Platforms

For reaching all kinds of audiences, you should definitely post your blog on every social media platform. This results in drastic increase on your blog reach. Moreover, you can also automate your work for posting that might reduce your publishing time on variant social media platform.

  • Link To Your Blog From Every Social Media Platform

Never forget to add the blog URL on your variant Social Media Platforms. For instance, you can add it onto your Facebook as a post altogether, YouTube Channel’s description, and so on.

  •  You Can Automate Cross-Profile Publishing

Handling all the social media platforms is yet another challenge faced by marketers. Automating your posts for every platform suitable for your blog using variant tools which can automatically publish your links to the blogs can reduce your work to a great extent.

  •  Promote Your Blog Through Widgets Provided By Social Media Sites

Many Social Media Sites provide Social tools and Widgets that can help you promote your profile and give your content a lot of exposure. Make sure to use them to increase your blog reach.

Monday 19 February 2018

The Six Prerequisites for any SEO Brief

For any agency, the creation of SEO is pivotal. This process helps the agency in devising the best possible strategy and gives the security of having an agreed set of objectives they have to meet. Any SEO creation requires 6 major elements to make clear to the agency. Here is a quick overview of the key essentials of any SEO brief:
-The Objectives: This head briefly defines the SEO goals and how do you wish to plan to measure them.
-The Brand: This describes the overview of the brand, what sets it apart and where do you see it going in the future.
-The Target Audience: Selecting and analyzing your Target Audience and deciding who do you wish to connect with, is an essential part of creating the SEO.
-The Competitors: The brands you need to stay ahead of and the ones you want to catch up/overtake.
-The Budget: Your current budget and whether you expect this to increase or decrease over time.
-The SEO History: This head describes everything you have (or haven’t) done with SEO up until now.
Creation of SEO Brief is an important deal for any agency. Clarifying these points isn’t only for your agency’s benefit, it’s for yours too. Consider them and make your SEO Brief an effective one.

Wednesday 31 January 2018

Why is Online Marketing important?


In today’s dynamic world, there are several potential business outlets and there are more number of strategies and approaches to boost your business, out of which Online Marketing is the most important key because most of your audiences are adherent to the Internet. People in today’s scenario don’t purchase a product unless they research about it on the company’s website and read the reviews. Henceforth it is a mandatory function to have a online presence for your business to flourish. Following are the key reason to bring up your business ONLINE: 

1) Gateway for small business
Online marketing is the most effective measure for the people who want to establish themselves with a relatively small budget, it is a crucial way to choose your market and expose your company’s services to the people who are interested in your services and products and help you gain more social interaction.

2) Two way communication platform

Internet has given you the lead to develop relationships with your consumers by interacting with them that is contrary with the traditional media tools such as prints, advertisements and radio where you are just exposed to the message. Internet allows people to interact and contact you and know more information regarding your business. They share their reviews about the services offered and it becomes a trustful asset for other people who are looking for the same services.

3) Helps to position yourself

Out of all the important aspects to achieve, one is the need to develop a strong market reputation which is infallible. If a company gains the trust and confidence of their consumers, it will surely achieve success. With a good reputation and brand name, you can differentiate your business with other strong competitors and play over it.

4) Consumers can reach you 24*7 

Internet is a platform that runs all the time, and the people who are looking for your business can easily contact you anytime anywhere. You can perform an effective marketing campaign that goes all day when it runs on your website and various social media handles, so that your consumers don’t have to wait until the business hours to contact you.

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